Cousin Clyde
Hooked
In its current form, your point is dead on. The Grenadier’s biggest appeal would be to the Overlanders. But with its solid axle and optional lockers, it wouldn’t be hard to develop a version to compete directly with the Wrangler. It’d be easy for Ineos to upgrade their standard 2.5:1 transfer case to a 4:1.
The Grenadier can be ordered with a winch and winch bumper from the dealer, but without the factory winch bumper, you’re right- mounting a winch will be a headache. At least until the aftermarket catches up.
Similar to the Bronco though, this vehicle is dumb looking. Whereas jeeps look awesome.