If you need any proof that the off-road market is one that everyone wants to get into, all you need to do is look around the wheels and tires hall of the 2017 SEMA show. Here, you find companies like Kanati promoting new Mud Hog M/T tires that have a tread design that looks a lot like an old school Goodyear MT/R but a sidewall shoulder design that looks very similar to the new MT/R with kevlar.
